WHY YOU SHOULD APPLY
Our company is devoted to providing the best possible work to our clients and maintaining a fun, thriving environment for our team. You will work side by side with top talent to improve your skills and learn how we can advance the company as a whole. Team members enjoy regular Friday lunches, free gym membership, and special company events, like BBQs, paintballing, and Laker games.
School credit is available if allowed by the university of the applicant. The unpaid internship is designed around teaching you the fundamentals of online marketing and web design. The position offers an excellent opportunity to work on substantive projects and could result in an excellent industry-leader reference.
WE PREFER YOU HAVE:
- An interest in learning about and understanding SEM/PPC campaigns
- A desire to learn and use the Keyword Planner Tool, and other keyword research tools
- An interest in learning how to manipulate large AdWords data sets in Excel with vlookup and VBA
- Passion for marketing, advertising, and online content development
- Strong research abilities with excellent analytical skills
- An interest in learning about Adwords, Adwords Editor, and Bing Ads Editor (experience preferred)
- A high proficiency in Microsoft Excel, Gmail, Google Docs, and Basecamp (preferred)
- The motivation to work as a team player but also independently on projects with minimal supervision
- Qualities such as dependability, reliability, initiative, a positive attitude toward the job
- Excellent written english
- The ability to stay highly organized with great attention to detail and be deadline oriented
- The ability to maintain strict confidentiality and discretion
- Reliable transportation
- Been accepted into an accredited college or university and currently be receiving credit
- Availability to work a minimum of 16 hours per week onsite
YOUR DUTIES AND TASKS:
- Conducting keyword research and writing copy for ads
- Structuring campaigns and ad groups, and determining the best settings
- Working with large data sets in Excel and uploading data/content for ads using the AdWords Editor tool
- Creating, analyzing, and optimizing Google AdWords and Bing Ads campaigns for clients across varying industries
- Ensuring that all Google AdWords and Bing Ads campaigns are optimized to bring highly targeted traffic to our clients’ online stores while also ensuring a very strong ROI for every client’s marketing budget
- Regularly consulting with the AdWords Manager, SEO team and other stakeholders to ensure AdWords and Bing Ads strategies are in line with the client’s brand, budget, and overall marketing goals
- Monitoring the success of campaigns using various reporting tools
- Analyzing campaign metrics/data and providing interpretation and suggestions for improving performance to the Manager
- Conducting AB testing across ads and landing pages
- Reviewing traffic in Google Analytics
- Staying current with Google AdWords updates, Bing Ads updates, new technologies, trends, and best practices
- Potentially working on Bing Ads and Facebook Ads
- Successfully completing Google AdWords Certification if not already obtained
How to Apply:
To apply, please click here: PPC Internship
Please note that you will not be considered for this position if you do not follow the instructions when applying (you must go through the application process)
