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SEM Analyst / PPC Manager

WHY YOU SHOULD APPLY

Our company is devoted to doing the best possible work for our clients and maintaining a fun, thriving environment for our team. We offer opportunities for growth and training and the best profit sharing bonus plan in the industry.You will work side by side with top talent to improve your skills and advance the company as a whole. Up to 50% of all profits are paid out monthly to all full-time employees! We listen to your ideas and use them. You will be paid competitively and have ability to work from the comfort of your own home.

YOU SHOULD HAVE:

  • A minimum of 2 years experience managing SEM/PPC campaigns
  • Experience with the Adwords Editor and Bing Ads Editor
  • Experience using the Keyword Planner Tool, or other keyword research tools
  • Two or more years of professional Adwords experience (preferred)
  • Ability to manipulate large AdWords data sets in Excel with vlookup and preferably VBA
  • Passion for marketing, advertising, and online content development
  • Strong research abilities with excellent analytical skills
  • Excellent time management skills and the ability to meet strict deadlines
  • A high proficiency in Microsoft Excel, Gmail, Google Docs, and Basecamp (preferred)
  • The ability to take instructions and work with a remote team based on a 9am to 6pm PST schedule
  • A reliable workstation with a fast computer and mic and speakers for calls. Must have reliable internet and power (maximum of 1 hour of outage per month).
  • Excellent English writing and verbal skills
  • Detail oriented and highly organized

YOUR DUTIES AND TASKS:

  • Conduct keyword research and write copy for ads
  • Structuring campaigns and ad groups, and determining the best settings
  • Working with large data sets in Excel and uploading data/content for ads using the AdWords Editor tool
  • Creating, analyzing, and optimizing Google AdWords and Bing Ads campaigns for clients across varying industries
  • Ensuring that all Google AdWords and Bing Ads campaigns are optimized to bring highly targeted traffic to our clients’ online stores while also ensuring a very strong ROI for every client’s marketing budget
  • Regularly consulting with the AdWords Manager, SEO team and other stakeholders to ensure AdWords and Bing Ads strategies are in line with the client’s brand, budget, and overall marketing goals
  • Monitoring the success of campaigns using various reporting tools
  • Analyzing campaign metrics/data and providing interpretation and suggestions for improving performance to the Manager
  • Conducting AB testing across ads and landing pages
  • Reviewing traffic in Google Analytics
  • Staying current with Google AdWords updates, Bing Ads updates, new technologies, trends, and best practices
  • Potentially working on Bing Ads and Facebook Ads
  • Successfully completing Google AdWords Certification if not already obtained

How to Apply:

To apply, please click here: SEM Analyst

Please note that you will not be considered for this position if you do not follow the instructions when applying (you must go through the application process)

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