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Boston, MA SEO

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What is SEO Marketing?

SEO (Search Engine Optimization) refers to marketing strategies that businesses use to reach the top of the search engine results pages (SERPs). These strategies include using premium copy, link building, press coverage, web design, keyword optimization, or PPC to elevate the authority and value of a website. Most companies don’t need to use every type of SEO strategy to succeed, so it’s important to discover which methods work best for your company.

At Coalition Technologies, we’re experts at understanding a business’s goals and ideals, and we create custom tailored SEO strategies based on our analysis of your company. We can tell you whether you should use just one or several of the SEO marketing strategies to reach the top, and we can implement those strategies for you.

Our leading Boston SEO tactics, in addition to our constant research, development, and innovation, have brought great success to our clients and contribute to our expertise as an SEO marketing specialist.

  • Search Engine Optimization


    Search Engine Optimization

  • Higher Page Rankings

    Higher Page Rankings

    On Search Engines like Google

  • Increased Traffic

    Increased Traffic

    To your website

  • Increased ROI

    Increased ROI

    Return On Investment

SEO: Replacing Traditional Ads in Boston

If your company once used billboards and TV advertisements to make sales, then you already understand the value of reaching out to consumers. Today, the Internet has revolutionized the market in new and innovative ways—it has made it both easier and more challenging to reach consumers and convince them that they need your product.

On the one hand, the market is so overcrowded that consumers are constantly inundated with information which forces them to slog through tons of data to find the products and services they actually want. On the other hand, SEO marketing has created a way for businesses to reach out exclusively to people already on the hunt for their services. With such a targeted way to advertise, SEO has become the ultimate marketing solution for businesses on the Internet.

While you may be new to this form of advertisement, the team at Coalition Technologies has years of experience reaching consumers and connecting them with the services and products that they’re looking for. We use our SEO knowledge to provide information, build trust, and engage with consumers to encourage conversions and sales.

Don’t neglect your SEO strategies—enhance your organic traffic and revenue when you partner with Coalition Technologies.

We Are Coalition Technologies

Coalition Technologies employs the most talented people from around the globe. We work out of several full-time offices across four continents, so our team is always on the job.

  • Joel- Green-min (1)
    Joel- Green-min (1)
    Joel R. Gross
    Coalition Technologies CEO
  • Aman-Green-min
    Amandeep Singh
    Web Development Manager
  • ashok-green-min
    Ashok Patidar
    PPC Lead
  • ben-bordofsky-min
    Benjamin Bordofsky
    Web Dev DP Lead
  • bryan-junus-green-min
    Bryan Junus
    Accounting Lead
  • chris-keipert-green-min
    Chris Keipert
    SEO Reporting Lead
  • Christain-Green-min
    Christian Hilario
    SEO Analyst Manager
  • Igor-Green-min
    Igor Kholkin
    SEO Consultant
  • ivona-green-min
    Ivona Kadic
    Recruiting Lead
  • jason-lee-min
    Jason Lee
    Copy Lead
  • Jordan-Green-min
    Jordan M. Brannon
    Digital Strategy Manager
  • kevin-kuhn-min
    Kevin Kuhn
    RomyLMS CEO
  • mike-georgeff-min
    Mike Georgeff
    Laravel Developer
  • Rebecca-Green-min
    Rebecca Fairbanks
    Digital Producer Lead
  • alfonso-flores-min
    Alfonso Flores
    Recruiting Assistant
  • amos-wu-min
    Amos Wu
    PPC Intern
  • andrej-green-min
    Andrej Sarevski
    SEO Analyst Lead
  • Atinder-Green-min
    Atinder Singh
    SEO Analyst Lead
  • bridget-green-min
    Bridget Beehler
    SEO Reporting Analyst
  • brittney-lorenzo-min
    Brittney Lorenzo
    DP Trainee
  • bryan-tongbaban-min
    Bryan Tongbaban
    Recruiting Trainee
  • carl-clark-min
    Carl Clark
    Digital Strategist
  • carrie-dasilva-min
    Carrie DaSilva
    DP Trainee
  • charline-touchard-min
    Charline Touchard
    DP Assistant Lead
  • colin-fox-min
    Colin Fox
    DP Trainee
  • constante-quirino-min
    Constante Quirino
    Copy Strategist
  • Czarina-Green-min (1)
    Czarina-Green-min (1)
    Czarina Ferrer
    Digital Strategy Assistant
  • david-olson-min
    David Olson
    Copy Strategist
  • gabrielle-green-min
    Gabrielle Pitre
    Recruiting Assistant
  • ian-mangubat-min
    Ian Mangubat
    Sr. Designer
  • jennelyn-tipones-min
    Jennelyn Tipones
    SEO Analyst Trainee
  • juan-florez-min
    Juan Florez
    Back End Developer
  • julio-green-min
    Julio Cavalcanti
    Sr. Front End Developer
  • Karan-Green-min
    Karanbeer Singh
    Sr. SEO Developer
  • krista-green-min
    Krista Bornman
    Web Digital Producer
  • lahela-dolese-min
    Lahela Dolese
    DP Trainee
  • larry-weideman-min
    Larry Weideman
    DP Trainee
  • mallory-b-min
    Mallory Burke
    DP Trainee
  • neal-johnson-min
    Neal Johnson
    DP Trainee
  • nehemiah-green-min
    Nehemiah Eepuri
    SEO Reporting Assistant
  • sarvesh-kumrawat-min
    Sarvesh Kumrawat
    PPC Analyst
  • staav-goldreich-min
    Staav Goldreich
    Assistant Copy Strategist
  • sudhir-tatikonda-min
    Sudhir Tatikonda
    QA Assistant / Development Trainee
  • Vishal-Green-min
    Vishal Arora
    Sr. Front End Developer
  • anna-acuna-min
    Anna Acuna
  • chetan-khandeshwar-min
    Chetan Khandeshwar
    SEO Analyst
  • Divya-Green-min
    Divya Sodhi
    Front End Developer
  • eric-villareal-min
    Eric Villareal
    Front End Developer
  • kelly-badon-min
    Kelly Badon
  • milan-bukejlovic-min
    Milan Bukejlovic
    SEO Analyst
  • nathaniel-gepuela-min
    Nathaniel Gepuela
    SEO Analyst
  • Rohit-Green-min
    Rohit Bhargava
    SEO Analyst
  • talha-green-min
    Talha Ashraf
    SEO Developer
  • tibor-balogh-min
    Tibor Balogh
    Front End Developer
  • umair-khalil-min
    Umair Khalil
    Front End Developer
  • vaughn-torralba-min
    Vaughn Torralba
    SEO Analyst Trainee

Coalition Technologies has one of the most strenuous recruitment strategies in the Boston SEO industry. Through our recruitment process, we’ve built a team to meet and exceed your expectations on every project. Our team members settle for nothing less than the best and will work around the clock for our clients.

With team members from diverse backgrounds, Coalition Technologies is uniquely positioned to evolve with the changing online market. We use the insights and perspectives from our people around the world to ensure we come up with innovative ways to approach consumers on the market today.

Avoid Boston SEO agencies that use cheap tricks and gimmicks to increase your traffic for a short time. Instead, choose a firm that knows how to develop long-term increases in your organic traffic and revenue that will last for yours.

Discover the Coalition Difference.

Featured in
Computer World
Fast Company
PC World
ABC News

Our SEO Marketing Process

When you work with Coalition Technologies, our primary mission is to understand everything about your business. Whether it’s good, bad, or slightly blemished, our team is interested in how you conduct business on a daily basis.

One of the ways we learn about your company is through a Website Audit. During this audit, our experts will analyze your site and take notes on things that are going well, as well as things that need improvement. We’re interested in more than just changes to your color scheme and font style though, we’re looking for the details that search engines use when ranking your site.

While other Boston SEO firms may dismiss these details, we know that when getting scrutinized by the biggest search engines on the internet, it’s important not to cut corners or skip any features.

Some of the things our audit examines include:

  • Title tags, meta tags, page copy, page title, alt attributes
  • URL structure
  • Navigation structure
  • Duplicate copy check
  • A/B & multivariate testing
  • Backlink review

Simply the Best SEO Agency

Coalition Technologies has worked with tons of businesses across a number of different industries. We’ve helped companies, both large and small, transition to the online market and ensured their success with our SEO strategies. Reach out to us today and take your business to the next level.

Talk to you soon.

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