Case Summary: Sex sells. And it sells online in volumes most people can’t even fathom. For this adult online retailer, focused on the BDSM and adult toys market, an aging site meant that sales weren’t what they should be. Coalition and our Magento Enterprise developers performed web design and development tasks for their adult toy website. We completed a previously stalled development, resolved numerous initial problems, and got the site live in less than five months. Since the new site has launched, ecommerce conversion rates have grown by 26%, and revenue is up 17%. Those performance improvements have already paid for the entirety of our work for the brand and more is coming.