Green Gone Detox
Client: Green Gone Detox
Case Summary: This detox product manufacturer provides an all-natural and permanent solution to remove THC from your system. Comparing the first half of their campaign to the second, organic revenue has increased 290% and total revenue is up 470%.
Read the challenge, our solution, and the result below
Green Gone Detox came to us after seeing a dip in traffic and revenue. They wanted to see an increase in conversion rates along with site improvements. Their ultimate goals for us were to get to 200 visits per day as well as $30k a month.
In 2019, Coalition took over SEO for Green Gone Detox. One of the big issues we noticed was that our SEO optimized product copy could not be indexed by search engines. After we implemented a custom-coded solution, we noticed a noticeable growth in organic traffic. In order to take advantage of the increase in traffic, our team also implemented layout changes to the homepage and product pages.
After several months of improved metrics and organic growth, Green Gone Detox asked Coalition to manage their PPC efforts in 2020. Our experienced PPC team created branded, non-branded, and shopping, campaigns on Google Ads and Bing. Our dual-approach has enhanced the brand’s growth significantly.
Comparing the first half of the campaign to the second, Green Gone Detox has seen a 213% increase in total traffic along with a 54% increase in organic users. Organic revenue is up 290%, from $9k to $34k, with transactions up 313%. Total revenue has increased by 470%, from $29k to $164k. Overall transactions are up 589% during this time period.