WConcept USA
Client: WConcept USA
URL: us.wconcept.com
Website Focus: Ecommerce
Website Platform: Magento
Business Type: Business to Consumer
Client Industry: Fashion, Shopping
Case Summary: This fashion boutique carries independent, emerging designers and brands that have an international feel. They came to Coalition for our expert SEO and PPC services. In the most recent month of our PPC campaign, this company saw an ROI of 1,049.87%, generating $24,486.67 in revenue from a spend of $2,129.51.
Read the challenge, our solution, and the result below
Challenge
This international fashion retailer carries top clothing brands for women and men, but they needed help to improve sales. Luckily, they came to the SEO and PPC experts. Coalition.
Solution
Some of the SEO improvements we made for this client included developing an HTML sitemap, finding and fixing hidden links, and redesigning image displays. We also created a targeted PPC campaign based around some of their top international brands. It went pretty well in our opinion.
Result
The Adwords campaign performed extremely well in this last month, with an ROI of 1,049.87%, generating $24,486.67 in revenue from a spend of $2,129.51. Over the course of the campaign, here are the monthly ROIs from PPC: 689.55%, 626.74%, 915.21%, 848.29%, and 880.93%. Overall site traffic has also increased from 25,411 to 68,534 sessions per month.
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