TMIGifts

Client: TMIGifts

URL: tmigifts.com

Website Focus: Ecommerce

Website Platform: Shopify

Services Provided: PPC, SEO

Business Type: Business to Consumer

Client Industry: Gifts, Home & Garden, Home Decor

Case Summary: This home décor and gifts retailer offers holiday décor and DIY crafts supplies as well as unique gifts. After being with us for over 2 years, Google Ads campaigns are still returning impressive results; a spend of $4,020.73 generated $35,984.52 for a ROAS (Return on Ad Spend) of 894.97%.

Read the challenge, our solution, and the result below

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Challenge

Having started out in a brick and mortar store, TMIGifts were extremely successful, but they wanted to translate that success into an online store. They were looking to increase online sales through SEO and PPC.

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Solution

We have written and launched multiple PPC campaigns specifically for the holidays as well as special “mystery box” deals that client wanted to advertise. We have also launched Facebook Ads and updated them with new images as needed. We have updated the filtering on their category pages, addressed issue with products having no images, and fixed issues to improve page load speed.

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Result

After being with us for over 2 years, Google Ads campaigns are still returning impressive results; a spend of $4,020.73 generated $35,984.52 for a ROAS (Return on Ad Spend) of 894.97%.

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