GA4 is Coming, and UA Will Be Going Away
The number of days until GA3 (Universal Analytics) ends on July 1, 2023 *
Data Gap Year-Over-Year if you set up Google Analytics 4 today
Standard Universal Analytics properties will not be able to process data after July 1, 2023. You will not be able to process any new data that you attempt to collect in your Universal Analytics property. Nonetheless, you will continue to have access to the processed data for at least six more months after that date.
You will not be able to access your Universal Analytics reports via the Analytics interface after the six-month period or get your Universal Analytics data using the API. Consequently, switching to Google Analytics 4 is highly advised if you want to guarantee uninterrupted data processing.
By switching to Google Analytics 4, you will be able to take advantage of its sophisticated monitoring and reporting features, which will give you more precise and in-depth insights into the operation of your website.
The Ultimate Side-By-Side Comparison Guide: GA3 Vs GA4
Google Analytics 4 offers more than what Universal Analytics provides. It’s built differently to align with current and future needs for reporting and privacy.
To assist you in getting up and running with GA4 even more quickly, we have compiled a full comparison of GA3 and GA4 to help you grasp the distinctions between these Google Analytics property types. Please CLICK BELOW to download the handy side-by-side comparison of GA3 and GA4 that you can download and keep for you to look at.
Getting Ready For GA4: Saving Your Historical Data
How can I export data from my Universal Analytics property?
Until July 1, 2023, you can continue to use and collect new data in your Universal Analytics properties. After July 1, 2023, you can access your previously processed data in your Universal Analytics property for at least six months. We know your data is important to you, and we strongly encourage you to export your historical reports during this time.
Unfortunately, migrating your data to GA4 is not currently possible (and not likely to come) because the two versions are fundamentally different data models. There are a few DIY solutions for saving your historical data, but the outputs are relatively bare-bones. Here are currently the ways to export data from your Universal Analytics property.
Export individual reports into the following formats:
- TSV for Excel
- EXCEL (XLSX)
- GOOGLE SHEETS
If you need help, contact us to offer more guidance on data export as we approach the date when Universal Analytics is no longer available.
Our team of experts will work with you to set up e-commerce tracking for your website and ensure that it is properly integrated with Google Analytics 4. This will allow you to track your sales and revenue and analyze your customer behavior and preferences.
Coalition Technologies offers e-commerce tracking services for Google Analytics 4 (GA4). E-commerce tracking is an essential aspect of analytics because it allows you to understand your customers’ behavior and how they interact with your online store. By tracking key metrics such as product views, add-to-cart events, and purchase transactions, you can gain valuable insights into your store’s performance and identify areas for improvement.
At Coalition Technologies, we understand the importance of accurate e-commerce tracking and are dedicated to providing our clients with the best possible solutions. Google Analytics 4 is the future. While migrating may seem completely overwhelming, you can contact us about our services and we’ll help you properly set up your new Google Analytics 4 property.