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Beauty Industry Search Engine Optimization Services

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(310) 827-3890sales@coalitiontechnologies.com

WHY BEAUTY BRANDS NEED SEARCH ENGINE OPTIMIZATION

The cosmetics and beauty industry has enjoyed fabulous growth in recent years and demand is only projected to increase. With that, there are new makeup stores cropping up online every day, hoping to tap into an unprecedented pool of consumers online.

This is an industry that generated $84 billion dollars in 2016 in the United States alone, according to a cosmetics segment report by Statista. By 2020, the U.S. beauty market is projected to climb to $90 billion, while the global makeup market is expected to top $390 billion.

There are new cosmetics e-tailers born every day, but only a select few are runway ready. The ones that flop tend to fail due to an inexperienced support team unfamiliar with cosmetics, poor technical execution, or lackluster digital strategy.

Our team has developed a track record in cosmetics and beauty-focused search engine optimization. Let us help contour and highlight your message and expand your brand’s reach online.

Our Makeup Portfolio. Click thumbnail to visit site.

  • Search Engine Optimization

    SEO

    Search Engine Optimization

  • Higher Page Rankings

    Higher Page Rankings

    On Search Engines like Google

  • Increased Traffic

    Increased Traffic

    To your website

  • Increased ROI

    Increased ROI

    Return On Investment

Contact

Coalition Technologies

3750 S Robertson Blvd, Suite #200

Culver City, CA 90232

 

Phone: (310) 827-3890
Fax: (323) 920-0390

We’re Coalition Technologies

Coalition Technologies is a global team that employees the best talent in the world. With full-time offices on four different continents, the sun never sets on Coalition Technologies.

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CUSTOM DIGITAL MARKETING STRATEGIES FOR BEAUTY BRANDS

The beauty industry has come a long way from the days of door-to-door sales. Like many sectors, more makeup and cosmetics businesses are flocking to eCommerce. This is a positive trend, as consumers and companies can easily find one another like never before, whether national brands are expanding their reach into new markets or startups are introducing their new products.

However, this trend also means that competition in eCommerce will only become increasingly fierce. That’s why it pays to invest in beauty industry search engine optimization strategies that plan for high ROI and long-term success.

Coalition Technologies takes a multifaceted approach to PPC, SEO, and/or web design and development projects with a team of experts ready to produce the results that you want. We have worked with a diverse range of beauty brands. So, we know that no two strategies are the same.

Start your campaign and you’ll benefit from these services and more:

  • Branding & positioning
  • Competitor research
  • Keyword research
  • Digital PR, linkbuilding, and influencer outreach
  • Social media and email marketing
  • Ad creation for social media channels, banners, and videos
  • Ensure proper Google Analytics tracking
  • Ensure proper Google Analytics and Adwords linking

Upgrade, Migrate, or Redesign Your Site

Success in the online beauty industry requires a site that equally prioritizes elegant design and a flawless user experience. To achieve this, we combine our search engine optimization tactics for beauty businesses with an expertise in web development and design in order to provide seamless site migrations, redesigns, and upgrades. We also partner with leaders in eCommerce such as BigCommerce, Shopify, and Magento. Our partners have designated us:

  • BigCommerce Certified Elite Partner Agency
  • Shopify Plus Expert Agency
  • Magento Certified Solutions Partner

We’ve helped countless beauty brands through site migrations, enhancing their site’s design and interface while retaining valuable keyword rankings and traffic. In fact, many of our projects have contributed to substantial revenue growth and higher volumes of traffic post migration!

START YOUR DIGITAL MARKETING CAMPAIGN WITH COALITION TECHNOLOGIES

Coalition Technologies is prepared to start work on your beauty industry search engine optimization campaign. We are recognized as leaders in our industry because of our data-driven strategies that can transform businesses into eCommerce giants. With our team of 100+ experts in web design, SEO, PPC, eCommerce, and digital marketing, we can easily connect you with your target customer base.

Get your free strategy quote today. If you want to begin your next success story, give us a call at 310.827.3890, email us at sales@coalitiontechnologies.com, or use our contact form.

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