Search engine marketing (SEM) is a critical piece of the online business puzzle. When coupled with search engine optimization (SEO), it can provide a complete framework for ecommerce success, assuming that you offer a desirable product or service. Search engine marketing refers, in its most general sense, to paid search engine advertising, such as through Google AdWords and other PPC (Pay-Per-Click) outlets. At Coalition Technologies, our Los Angeles search engine marketing gurus work with targeted PPC campaigns every day, and though our expertise is second to none, we still spend countless hours researching the latest trends, practices and theories as they relate to SEM. Here are just some of our favorite SEO blogs to which we turn for news and information.
Moz is still the standard by which all SEO blogs are measured. Frequently updated with articles from the world’s leading SEO experts, it is the SEO blog that other SEO bloggers turn to for wisdom. If you haven’t checked out Moz for yourself, you will definitely want to add it to your bookmarks.
Another leading authority site, SEO.com is one of the oldest and most trustworthy sites on the subject, covering a wealth of helpful news topics and tips not only for SEO, but also for search engine marketing. If you’re looking for a site that’s easy to follow and highly useful, look no further.
ViperChill isn’t your typical SEO/SEM blog, and that’s why we love it. It’s filled with the kinds of guerrilla marketing tips you just won’t find anywhere else, along with time-tested wisdom that pertains to copywriting, blogging, branding, reputation management and so much more.
If you Google the term “SEO Blog,” SEO Book lands right beneath Moz at #2. Clearly these folks understand SEO, and they don’t just talk the talk. Best of all, their blog articles are thoughtful, comprehensive and extremely detailed, so if you’re looking to delve into a bit of advanced SEO, you’ll definitely want to check out SEO Book.
Small Business Search Marketing
If you’re particularly interested in learning more about SEM, bookmark this site right now. While Small Business Search Marketing also covers all of the essentials of SEO, the overall marketing emphasis makes it an invaluable tool for anyone looking to hone their skills in the areas of both paid and unpaid marketing.
Los Angeles Search Engine Marketing – Contact Coalition Technologies
If you really want to get the most from your online marketing efforts, contact the Los Angeles search engine marketing authorities at Coalition Technologies. We have a full team of PPC experts who work in tandem with our SEOs, copywriters, link builders and marketers. To learn more, call us for a free quote at 1-310-827-3890. Let’s take the mystery out of search engine marketing, and start generating real, profit-based results.