Fish Razr

Client: Fish Razr


Website Focus: Ecommerce

Website Platform: BigCommerce

Services Provided: SEO

Business Type: Business to Consumer

Client Industry: Hobbies & Leisure, Sports & Outdoors

Case Summary: Fish Razr offers high quality saltwater tackle and gear, and even carry an in-house brand. After 1.5 years, Fish Razr has seen a 26% increase in organic revenue and a 24% increase in organic traffic month over month.

Read the challenge, our solution, and the result below

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This fishing specialist came to us for help with updating their content and a desire to clean up their website. Their overall goals were to improve onsite conversions, achieve consistency within category pages, and implement technical items.

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Some of the tasks we have completed so far include writing optimized copy with focused keywords, finding and creating PR links, and helping with their email migration to BigCommerce. We also made their cart sticky and fixed technical issues such as the navigation being cut off and broken images.

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After 1.5 years with us, Fish Razr has seen a 26% increase in organic revenue, a 24% increase in organic sessions, and a 28% increase in organic new users month to month. They have also experienced a 43% increase in overall traffic and a 53% increase in new users.

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