Wendell August Forge
Client: Wendell August Forge
Website Focus: Ecommerce
Business Type: Business to Consumer
Case Summary: As America’s oldest and largest forge, Wendell August Forge has been creating custom, heirloom-quality giftware for almost a hundred years. They approached us in July of 2017 to design and develop their website and signed up for our SEO and PPC services. From our efforts, they have seen a 341% growth in their total revenue in just 5 months.
Read the challenge, our solution, and the result below
This craftsman company wanted a new site that matched and showed off their designs. They also needed SEO and PPC to make sure their products were being seen by their target market.
To start, we designed and implemented a website that showcased their work and gift items. We then optimized their site copy and metadata, built links, and addressed issues found during routine site analysis. At the same time, we developed and launched extremely successful PPC campaigns, as well as Facebook Ads and YouTube optimization efforts.
Since beginning work in July 2017, Wendell August Forge’s PPC campaign revenue increased 1006% from $15k to $175k. Their revenue also grew 341% from $121k in July to $533k in December 2017. In that same time period, overall traffic nearly doubled at 182% growth.