Website Focus: Ecommerce
Business Type: Business to Business
Case Summary: This firefighter equipment store generated over $12,000 in revenue in a month through their Adwords campaign. Year over year we increased their organic revenue by 126% through our business/industrial SEO and PPC efforts.
Read the challenge, our solution, and the result below
This firefighter and police supply equipment company came to Coalition looking to increase organic traffic and equipment sales on the site.
Our team has created optimized copy for the site, written and submitted guest blog posts to multiple outlets, and developed and implemented optimized metadata. We continue to optimize the Adwords campaigns, launching new ads and updating keyword lists.
Compared to last year, LNCurtis has seen a 140.60% increase in organic traffic. Overall, the site received 165.38% more sessions this year than last year. Organic revenue has risen by 126.02% since last year, growing from $15.7k in revenue last year to $35.7k in organic revenue this year. Overall revenue to the site has improved by 126.52%. TheAdwords campaigns had an ROI of 384.62%. With a spend of only $3,203.41, the Adwords campaigns generated $15,524.46 in revenue.