Wheel Creations PVD

Client: Wheel Creations PVD

Website Focus: Ecommerce, Lead Generation

Website Platform: WordPress

Services Provided: SEO

Business Type: Business to Business, Business to Consumer

Client Industry: Autos & Vehicles, Parts & Accessories

Case Summary: This family-owned chrome wheel manufacturer is known for their exchange program where the customer ships their new wheel and get the manufacturer’s wheel in return. Year over year data shows a 75% increase in organic traffic.

Read the challenge, our solution, and the result below

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Wheel Creations PVD came to us because they wanted to break into the B2C market. They were used to working with dealerships, but had seen a decline in profit as car manufacturers began to offer better wheels. They signed up for SEO as well as a retainer for some web development work.

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We implemented canonicals, fixed heading errors, redirected links, and wrote optimized copy. We also updated their navigation menu, fixed their home page’s scroll issue, updated the contact form, and created an HTML sitemap.

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The website is significantly outperforming last year, with a 74.69% increase in organic traffic. Organic new users increased by 90.67%. Overall, the website received 53.79% more sessions this year than last year and overall new users also saw improvement, increasing by 69.02%.

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