Client: Selfie Leslie
Case Summary: This Australian-based company came to Los Angeles in 2016 offering the latest fashion trends. After the first year of our campaign, they saw a 828% increase in organic traffic and a 1,175% increase in organic revenue from $25k to $321k.
Read the challenge, our solution, and the result below
Selfie Leslie came to Coalition looking to drive more organic traffic to their site. They wanted to see more stability in their revenue as well as successful Google AdWords campaigns. They signed up for SEO and PPC with us to meet these goals.
Aligning with their primary goals, we have written optimized copy focusing on keywords that will convert and bring in the consistent traffic they are looking for. We have also begun our link building process, fixed mobile usability issues, and have set up our Google AdWords campaigns.
In comparison to last year, the site is receiving 828% more organic sessions, from 11,672 organic sessions in the previous year to 108,418 sessions this month. Overall, there was a 435.64% increase in traffic to the site this month compared to last year. Organic revenue increased 1,175.66% ($321k vs $25k)and overall revenue has increased by 800% since last year, increasing from $121k to $1.1 million.
The Google Ads campaigns performed extremely well; with an investment of $2,480.33 this month, the campaigns returned $308,409.98 in revenue for an impressive ROI of 12,334.23%.