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EDCO, Inc.

Client: EDCO, Inc.


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Case Summary: This family-owned jewelry company was passed down from the current owners’ grandfather. This legacy of high quality jewelry is what this company wanted to portray to its customers. This company’s mission is to develop relationships with the customers. They turned to Coalition to see their vision realized.

Read the challenge, our solution, and the result below


Challenge Icon Challenge

This jewelry company neeed a site that could display and sell their pieces as well as make their customers feel like part of the family. Coalition understood their vision and their needs, and got to work on designing and developing a site that was optimized for their customers.

Solution Icon Solution

Coalition built the website originally using a BigCommerce platform to allow user-friendly navigation with a simple cart option for customers. EDCO later decided to switch to a Magento site that they thought would be more in line with their vision. In total, Coalition completed 205 hours of design and development work: integrating software, designing the home and product pages, and so much more.

Result Icon Result

EDCO was so pleased with our on and off-site work to optimize their page, they not only had us migrate their site onto their new Magento platform, but after working together for over a year, they decided they wanted to keep us as part of their family and signed a retainer for us to perform ongoing development work and SEO marketing.

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