Leap of Faith
Client: Leap of Faith
Website Focus: Ecommerce
Website Platform: Shopify
Business Type: Business to Consumer
Case Summary: Founded in Athens, Georgia, this online women’s clothing boutique offers affordable and stylish apparel. Only three months into our campaign, Leap of Faith saw a 85.35% increase in organic sessions which led to a 94.86% increase in organic revenue.
Read the challenge, our solution, and the result below
Faith came to us a year into starting her online store after seeing the success of other women starting an online fashion business. With our reputation for SEO in the fashion industry, she decided to sign up for SEO and PPC with us to continue to grow her online boutique.
Some of the tasks we have completed for this women’s boutique include writing optimized copy, improving the page load speed, and updating the homepage. We also created a banner for her gift card offer, implemented a favicon, and fixed errors found during our initial site audit.
Three months into our campaign, the site is attracting 85.35% more organic sessions, from 6,428 organic sessions in the previous month to 11,914 sessions this month. There has also been a 82.25% increase in organic new users. Organic revenue has increased by 94.68%, for a total monthly organic revenue of $26,169.91 and the organic transactions increased by 79.91%. Overall revenue has increased by 114.44% since last month, for a total of 970 transactions worth $61,054.45 in overall revenue.