
Marcus Ashley Gallery
Client: Marcus Ashley Gallery
URL: marcusashley.com
Website Focus: Lead Generation
Website Platform: WordPress
Business Type: Business to Consumer
Client Industry: Arts & Entertainment, Shopping
Case Summary: This brick and mortar art gallery in South Lake Tahoe wanted to have a greater online presence. After 1 year of our SEO & PPC efforts, Marcus Ashley Gallery had a 67% increase in organic sessions and a 300% increase in organic revenue.
Read the challenge, our solution, and the result below
Challenge
Since they wanted to become both an online and physical art gallery, they wanted us to focus not only on the tourist nature of their location but the wide variety of art and artists that exist in their gallery. They wanted us to improve their website through fixing issues such as page load speed and ultimately begin to see interest through their website.
Solution
Some of the tasks we have completed so far for this fine art gallery includes writing optimized copy, fixing page load speed issues, and fixing their hamburger menu on their mobile site. We also fixed issues with their search function, redirected 404 error pages, and implemented local business schema markups.
Result
After one year with us, Marcus Ashley saw a 56% increase in yearly overall sessions, an 80% increase in transactions, and a 287% increase in yearly overall revenue. They also saw a 67% increase in organic traffic, a 150% increase in organic transactions, and a 300% increase in organic revenue compared to last year.
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