Client: PINC Solutions
Website Focus: Lead Generation
Website Platform: WordPress
Services Provided: SEO
Business Type: Business to Business
Case Summary: This digital yard management system offers software, services, and hardware to help companies run their yard efficiently. After a year with us, organic sessions were the greatest contributor of traffic and organic new users had increased by 36%.
Read the challenge, our solution, and the result below
PINC came to us looking to increase their traffic and see their main keywords reach the #1 position. They wanted to increase website visitors through organic traffic and increase conversions.
Some of the tasks we have completed for this yard management company included fixing tracking issues, redirecting 404 pages, and fixing design issues, We also fixed crawl errors, updated their phone number in the header, and implemented breadcrumb schema.
Comparing year over year metrics, after a year of working with us, organic sessions increased by 29% and organic new users also increased by 36%. Organic bounce rate decreased by 44%. After working with us, organic traffic was the greatest contributor to their site at 36%.