Must-Have Shopify Apps to Boost Your Ecommerce Sales

Shopify apps are the easiest way to take your store from zero to hero. The platform offers thousands of apps to cater to every need, which can become overwhelming quickly. Before throwing your time and money into finding out which ones work best for you, find help from someone who has already done it.

At Coalition Technologies, we’ve been building Shopify stores for nearly a decade and a half. We know the must-have Shopify apps like the back of our hands. Try these Shopify apps to increase your sales without trial and error.

The Best Shopify Apps for Upsells & Conversions

Bold Commerce Upsell App – Upsell and Cross-Sell

According to a survey by HubSpot, 72% of those who upsell and 74% of those who cross-sell say that it boosts their revenue by up to 30%. This increase is why Bold Upsell is one of those must-have Shopify apps you want in your store if you want to tip the profit scale in your favor. Easy to set up, this app lets you promote offers during and after checkout, helping you increase your Average Order Value (AOV).

Growave – Reviews, Loyalty & Retention

Want a single platform that helps you drive customer retention from every angle? Growave is an all-in-one retention solution and one of the must-have Shopify apps for building lasting customer relationships. With Growave, you can seamlessly combine reviews, wishlists, loyalty programs, referrals, and social logins into one easy-to-use system.

By collecting authentic product reviews and user-generated content (UGC), Growave builds the social proof you need to win over new customers. At the same time, its loyalty and referral programs incentivize repeat purchases and word-of-mouth growth. Wishlists and social logins further streamline the shopping experience, making it easier for customers to stay connected to your brand.

If you’re looking for Shopify apps to increase sales while strengthening customer engagement, Growave delivers everything you need in one platform.

Ordergroove – Subscriptions

Did you know that the subscription economy is expected to reach a whopping $1.5 trillion by 2025? Consumers love the convenience of subscribing to things they need regularly by putting in the effort and signing up for them just once. Ordergroove Subscriptions allows you to use this booming business model for a recurring stream of revenue.

Klaviyo – Email Marketing & SMS

Are you looking to create a unified marketing strategy across emails, SMS, and push notifications? Klaviyo is a must-have Shopify app for all this and more. This marketing tool enables real-time customer segmentation, creating both static and dynamic coupons, tracking performance against benchmarks, and sending targeted sequences for email and SMS. It has many pre-built templates for welcoming, cart recovery, upselling, cross-selling, and promotions.

Infobip – Omnichannel Messaging

Infobip isn’t a Shopify app but rather a must-have omnichannel messaging platform powered by Artificial Intelligence (AI) that can integrate with your Shopify store. It enables you to reach out to your customers through SMS, Email, messaging apps, and more, and offer assistance through live or automated chats. 

A chatbot-building platform like Infobip can provide customer service and save your business a significant amount of money and manual labor. Use it with our other suggested Shopify apps to increase sales and create a seamless shopping experience.

Carro – Dropshipping Marketplace

Carro: Collaborative Commerce is one of our favorite must-have apps for Shopify dropshipping. With this app, you can partner with thousands of top brands to display complementary products and increase your AOV as well as repeat purchases. This is an excellent way to expand your catalog without requiring extra inventory space. You can also become a supplier to get your products featured in other stores and acquire customers at no upfront costs.

Searchspring – Smart Search and Merchandising

A poor search box will only lead to unsatisfied customers. Searchspring is a must-have Shopify app with advanced search and merchandising capabilities. It yields relevant results and provides personalized recommendations based on past data and real-time behavior.

Tolstoy AI Player – Shoppable Video & Customer Engagement

Tolstoy AI Player is one of the most innovative Shopify apps to increase sales. This must-have tool uses artificial intelligence to deliver personalized, shoppable video experiences directly on your store. By embedding interactive video carousels, quizzes, product recommendations, and guided shopping flows, Tolstoy transforms how customers discover and buy products.

With seamless integrations across social platforms and Shopify, you can create highly engaging customer journeys that feel natural and fun. Tolstoy also includes advanced analytics, providing real-time insights into video performance and customer behavior, allowing you to optimize conversions.

If you want to combine entertainment with conversion power, Tolstoy AI Player is a must-have Shopify app for increasing sales and strengthening customer engagement.

Gorgias – Helpdesk

Research has shown that positive customer service experiences drive 94% of consumers to make another purchase. Gorgias is a customer service platform that brings all your communications, including email, social comments, & DMs, into a centralized feed for faster customer support. You can access complete order and conversation histories before every chat. Give instant answers with self-service menus, modify orders in-feed, track team activity, and more.. This versatility is why it’s among our favorite must-have Shopify apps.

Everflow.io – Affiliate Marketing Platform

In discussing Shopify apps to increase sales, we can’t forget Everflow, an advanced affiliate marketing platform. Everflow.io lets you track and manage your partnerships from beginning to end and view detailed reports on where you are with your efforts. Everflow is easy to use and has a simple, intuitive dashboard. It puts all your affiliate data in one place, making it a must-have Shopify app for growing businesses.

Syte.ai – AI-Powered Search and Discovery

Visual search is forecasted to grow at a compound annual growth rate of 17.50% between 2021 and 2028. More and more customers are discovering the speed and convenience of visual search. Many brands, such as Amazon, have already integrated it into their platforms. To stay ahead of the future, you need Syte. With this AI-powered tool, you can add image search to your store, create product inspiration galleries, offer personalized recommendations, and more.

PostPilot – Direct Mail

Need a simple, fuss-free direct mail tool that gets the job done with confidence? Then PostPilot might become one of your top must-have Shopify apps of all time. Postcard mail is an entertaining, memorable, and compelling messaging tool. It helps get your customers to return and re-engage with your store. PostPilot can create one-off or triggered campaigns for prospecting, retargeting, and cart recovery.

Shogun – Landing Page Builder

Shogun is the ultimate Shopify app to increase sales through engaging & dynamic landing pages. It features tools for intelligent search engine optimization (SEO). Attract your target audience through increased organic search visibility and keep them hooked with rich product and collection pages and hyper-personalized content. This must-have Shopify app also has powerful AI capabilities to support your Shopify SEO content and page design process.

Route – Protection and Tracking

Trust is integral to forming strong brand-customer relationships. We all want to purchase from brands we can rely on, and with Route, you can ensure you’re giving your customers the peace of mind they deserve. Boost your conversions and protect orders with shipping insurance and immersive package tracking. Want to keep the momentum going after a successful order? Route can also help you urge your customers to return with personalized product recommendations.

Building Successful Shopify Stores

A successful Shopify store brings together various elements for a seamless experience. The must-have Shopify apps we’ve recommended — from upselling tools and retention platforms like Growave to innovative video engagement solutions like Tolstoy AI Player — cover all the bases you need to build a smart store your audience will enjoy shopping from.

If you need any help setting up these Shopify apps to increase sales, contact Coalition Technologies. Our experienced developers and marketers are always eager to assist you!

FAQs

Which platforms is Shopify a good alternative for, and vice versa?

The platforms BigCommerce, WooCommerce, and Magento (Adobe Commerce) are all viable alternatives to Shopify. Together, these platforms + Shopify are the most popular ecommerce solutions available. There are considerations for each, such as ease of use and whether they are fully hosted or self-hosted, that may make them preferable to one ecommerce business or another.

Website platforms like Wix and Squarespace are easy for beginners and can be suitable for small online stores, but lack the robust features of more purpose-built ecommerce solutions. That makes Shopify an excellent alternative to Wix and Squarespace for businesses looking to grow online.

What are the most popular ecommerce platforms?

Shopify is the #1 ecommerce platform in the world. As of 2025, it has more than 5.2 million online stores.WooCommerce is the second-largest ecommerce platform with 4.6 million online stores as of 2025.

How do Shopify Apps compare with alternative platforms?

Shopify and its competitors each have libraries of hundreds or thousands of apps, plugins, and extensions. The Shopify App Store has more than 10,000 apps that integrate in one click without coding. The WooCommerce App Store has more than 400 apps. The BigCommerce App Marketplace has over 1200 apps, and the Wix App Market has over 800 apps.