CPP Diesel

Client: CPP Diesel

URL: cppdiesel.com

Website Focus: Ecommerce

Website Platform: BigCommerce

Services Provided: SEO

Business Type: Business to Consumer

Client Industry: Autos & Vehicles, Parts & Accessories, Shopping

Case Summary: This automotive company was founded by a diesel truck enthusiast. CPP Diesel offers performance truck parts for diesel engines. Their market is clear, but their marketing needed some help.

Read the challenge, our solution, and the result below

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Having an easily-recognizable customer-base and selling very specific products doesn’t always mean things are so simple. This diesel truck part company needed a marketing strategy that would lead their customers to them and provide simple way to sell parts. They hired Coalition for their SEO expertise, and they weren’t let down.

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Coalition worked to update this performance truck part company’s sitemap, change title tags and meta descriptions to better match keywords, optimize copy on key content pages, and fix duplicate copy errors. These are just some of the improvements we made for CPP Diesel.

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As part of our ongoing SEO work, this performance parts company saw an increase of 74% in organic visits in just one month. In addition, 45% of their revenue came from organic users and revenue increased by 22.16%, going from $110,660.80 to $135,181.08 in just one month.

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