Jenny Boston

Client: Jenny Boston


Website Focus: Ecommerce

Website Platform: Shopify

Services Provided: PPC, SEO

Business Type: Business to Consumer

Client Industry: Fashion, Shopping

Case Summary: This women’s clothing boutique started back in 2004 and now has five brick-and-mortar locations in Massachusetts. After being successful on Facebook, they wanted to reach a broader audience and see their website be as successful. With our efforts in SEO and PPC, they have seen a 148.51% increase in organic users that has led to an outstanding 484.76% increase in organic revenue.

Read the challenge, our solution, and the result below

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Jenny B signed on with us for SEO and PPC. They had experience with online marketing through Facebook, but knew they could see even greater results through their website.

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We fixed instances of duplicate content, wrote new optimized copy, and fixed image sizing issues. We redirected 404 errors and fixed relative URLs. We also set up and launched PPC campaigns.

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Month over month, the site is attracting 148.51% more organic sessions, from 13,577 organic sessions to 33,740 sessions. Overall, traffic to the site saw a 150.88% increase, from 23,517 to 59,000 sessions. Organic revenue has increased by 484.76% and overall revenue has increased by 490.08%.

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