Client: Cool PC
Website Focus: Ecommerce
Website Platform: Shopify
Business Type: Business to Consumer
Client Industry: Software
Case Summary: This computer cooling company was created in a garage in Washington state. They focus on providing top quality products to protect their customer’s computers. As a tech company ourselves, we understood their vision and wanted to help.
Read the challenge, our solution, and the result below
This Washington company provides options for cooling your computer. They needed a website to reflect their quality and commitment to their customers. They turned to Coalition to design and develop a site, as well as complete SEO work to ensure their products reached top rankings.
Coalition created custom pages for this high quality cooling company including the home page, product pages, and customer pages. On the SEO side, we worked to create links to social media and reputable sources, researched positive and negative keywords, optimized copy, and ensured top landing pages were linked to and optimized.
In just two months of SEO work, organic traffic was up by 30% which led to a total of $22,274.47 in organic sales. During that time, every single top landing page saw an increase in organic traffic. The bounce rate improved by 14.30% and a 12.81% increase was seen in the amount of pages viewed during each session.