GBL Dispensing

Client: GBL Dispensing


Website Focus: Lead Generation

Website Platform: BigCommerce

Services Provided: SEO, Web Design, Web Development

Business Type: Business to Business

Client Industry: Business & Industrial

Case Summary: Specializing in lids and tops, this company’s focus on sustainability and industry accountability makes them stand out from competitors. With Coalition’s Design and SEO teams in their corner, they saw significant increases in their site traffic.

Read the challenge, our solution, and the result below

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GBL Dispensing came to Coalition to build them a site that appealed to their clients’ sense of frugality and sustainability. They needed custom features built to ensure easy transactions. They also asked Coalition to provide on-site SEO services to make sure search engines recognized their value.

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Coalition developed a BigCommerce Storefront for this packaging distributor. We added custom features such as a product selection tool, customer account page, and check out page. Advances search options make it easy for clients to locate the correct dimensions of the product they desire. SEO strategies such as keyword research, diverse link building, and optimizing copy and images were completed.

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GBL Dispensing was extremely pleased with their new website and the business they were receiving from it. They appeared on the first page of results for major keywords. Take a look at their site and see the quality of work Coalition produces.

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