Rule of Three
Client: Rule of Three
Website Focus: Ecommerce
Website Platform: Shopify
Business Type: Business to Consumer
Case Summary: Paige had always had an interest in design and proportions. Her site offers hand-marbled silk accessories and home decor to those who want quality luxury goods. She approached us to complete SEO and PPC work to get her designs into the homes of more customers. Since signing on with us, this home and accessories store has seen a 54.81% increase in organic traffic.
Read the challenge, our solution, and the result below
This hand-crafted textile goods store needed a boost. Paige, who designed and dyed the fabrics herself, came to Coalition wanting our SEO and PPC expertise. Take a look at our results to see how we did.
Some of SEO work we completed included adding a press page, designed a custom favicon, added top-level category pages, and created an email popup. We also researched and launched a PPC campaign based around the Los Angeles market and Paige’s luxury goods.
The organic traffic has increased by 54.81% when comparing the sixth month to the first month of the campaign. There has been a 38.81% increase in users visiting the site through desktops, while mobile traffic has also improved by 17.65%. There has also been a significant increase in the user visibility of landing pages: the homepage is up 66.96%, Collections: Throw Pillows is up 54.84%, and the About Us is up 16.00%.