Main Street Hub
Client: Main Street Hub
Website Focus: Lead Generation
Website Platform: Custom Website
Business Type: Business to Business
Case Summary: Social media and reptuation management gurus sometimes need a bit of assistance too. Coalition helped strengthen the search presence of Main Street Hub in 2012.
Read the challenge, our solution, and the result below
The client, a marketing automation and CRM platform company, came to us to manage their PPC campaigns and implement an SEO strategy. Their goal was to drive more traffic to their site and generate more leads (through contact form submissions on the site).
Our team manages Bing, Adwords, and AdRoll campaigns, as well as SEO for this client. We’ve also created optimized guest blog posts that were published on high authority sites and completed a link profile anaysis and ensured spammy sites removed their link back to the client’s site.
One month into the campaign, organic traffic had increased by 17.70%, growing from 12,926 organic sessions to 15,214 organic sessions. During the third month of the campaign, the Adwords campaigns generated a total of 179 conversions and a conversion rate of 4.48%