Client: Teamwork Retail
Website Platform: WordPress
Business Type: Business to Business
Client Industry: Software
Case Summary: This Point of Sales software company provides a cloud-based system that simplifies and protects retailers. Over the course of our six month campaign, we increased organic users by 155.06%, from 741 to 1,149. This organic traffic generated 62.55% of all traffic accounting for 70% of all lead conversions.
Read the challenge, our solution, and the result below
Aptly named Teamwork Retail provides retail business with the best option in POS software. They needed to get their product recognized by more business to generate more sales. They came to Coalition for development work as well as our complete SEO package.
After we updated their homepage with some custom work, our SEO experts took over. We worked on and off site to fix indexing errors and create quality links. We established a social media presence on all platforms, running promotional ads and interacting with businesses. We also researched, developed, and launched a PPC campaign to drive in retailers to their site.
Over our six months of work for this software company, they saw a 155.06% increase in organic traffic. Organic search traffic drove 62.55% of all sessions and 70.00% of all leads. Sessions to the site have increased significantly by 110.92%, with a 147.45% improvement in new visitors to the site.